If you feel like you’re in a rut with your online marketing, here are our top creative ideas to help you out of it, and help you start seeing those pay checks you’ve been wanting!
As a YL brand partner you already know what high quality and effective products you have to offer. And if you’re reading this blog, you must be interested in growing your business, finding new customers, and making more money through your Young Living® brand partner venture, right?
1. Host a Virtual Essential Oils Class
Use video conferencing software like Zoom to host a class where you teach people about essential oils and the benefits of using Young Living® products. This is a great way to reach a wide audience, infuse your unique style and personality into the presentation, and there’s no need for appetizers or clean-up like when you have in-person events. And if you want to press the easy button on your virtual class, check out our SHOP where we have tons of pre-made challenges and DIY events you can customize and use right away.
2. Create an Instagram Account and Start Posting
Instagram is a visual platform that's perfect for showcasing essential oils, natural wellness products, and living a non-toxic, holistic lifestyle. Use a combination of images and videos to show off the products, show people how you incorporate them into your life, and educate your followers on what kind of benefits the business opportunity has given to you.
3. Start a Blog
Blogging is a great way to share your knowledge and expertise about essential oils and natural wellness. Use your blog to share tips, recipes, and product reviews. When you’re coming up with topics you want to keep in mind the keywords that your audience will use to search for the topics you’re writing about, keep the tone conversational and easy to understand, and commit to posting at least once per month to start seeing SEO results.
4. Set Up Simple Facebook Ads
Facebook ads are a great way to reach a targeted audience. You can use them to promote your products, lead people to your freebie opt-in, promote a challenge or webinar you have coming up, or promote your Facebook group.
5. Offer a High-Quality and Super Valuable Freebie
Everyone loves free stuff! Offer a free e-book, guide, or printable in exchange for signing up for your email list. If you want even more ideas for what types of freebies you can create, read our full blog about opt-in ideas HERE.
6. Collaborate with Other Health and Wellness Entrepreneurs
Find other brands or entrepreneurs in your niche and collaborate with them. Remember: collaboration over competition. Think about products and services that you love and that compliment YL products, and reach out to see how you can help each other out!
7. Create a YouTube Channel
YouTube is the second largest search engine in the world, so it's a great platform to build your business. Use it to share educational videos about essential oils, tutorials on your favorite DIY projects, create lifestyle vlogs, and so much more. Read our full blog on getting started on YouTube HERE.
8. Use Pinterest
Pinterest is a search engine that's perfect for showcasing beautiful images. Create boards that showcase your essential oils and link to your blog or website. Each board should have a topic or theme and you want to focus in the types of pins that your niche or target audience is really interested in.
9. Host a Facebook Group
Use a Facebook group to build a community of like-minded people who are interested in essential oils and natural wellness. In order to help gain popularity and engagement you can offer exclusive content and promotions to your group members. The Facebook algorithm also really favors Groups so it’s a great way to grow a warm audience.
10. Send a Monthly Email Newsletter
Use email marketing to stay in touch with your customers and prospects. Start sending out a monthly newsletter with updates, tips, and promotions. You can include links to some of the stand-out content you’ve published over the month as well to help get more eyes on the amazing posts, videos, and graphics you’ve been doing!
We teach you how to write effective newsletters and weekly emails to get more people to attend your events and purchase new products in our newest Program Master Your Marketing for YL Brand Partners.
There are so many creative ways to boost your Young Living® business online. Use these ideas to reach a wider audience, connect with people who are interested in the business opportunity, and start reaching your big income goals. Remember to be consistent and persistent, and you'll see your business grow over time.